Fashion
My Clothing Brand
Dark and grungy clothing brand built from scratch. Streetwear that's considered and elevated, from the brand identity to the garments.
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02 Work
Projects
Brand Identity
Named Collective
Uni Marketing and PR brief for Named Collective. Graded First Class, 77%.
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Buying & Merchandising
NEXT A/W 25/26 Collection
Fashion buying report for NEXT. Top score in the module at 82%, and got a formal work experience offer from NEXT off the back of it.
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Trend Forecasting
Trend Forecasting
Uni module on how trends actually start and spread, from subcultures and music scenes to what ends up in Zara six months later.
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Marketing
TriMas Internship
Marketing internship where I actually got stuck in, running campaigns and creating brand assets in a proper corporate environment.
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Retail Design
Selfridges Project
Visual merchandising concept for Selfridges as part of my uni module. Graded 67%.
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Digital Product
CV Lab SaaS
Full UI/UX design for a CV building SaaS app, from early wireframes through to final screens and a complete design system.
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App Design
Slimmer App
Women's fitness app that uses AI facial scanning to personalise your workouts and photo recognition to auto-log your meals.
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Brand Identity
Make Progress
Brand identity and Meta ads for a Birmingham community event. Built the visual identity from scratch and ran the paid social campaigns myself.
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Graphic Design
Graphic Design Showcase
A mix of graphic work across different briefs and styles. Logos, layouts, illustrations and everything in between.
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